Structured Video MetadataScalableMonetisation

We transform video into structured machine-readable video intelligence that streamlines workflows, enhances discoverability and enables premium scene-level advertising across CTV, VOD, FAST & YouTube.

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Where context meets clarity

Unstructured Metadata Limits Revenue

Video libraries suffer from inconsistent tagging, poor data hygiene and limited granularity. Without fully structured metadata, videos are not discovered or monetised effectively.

Structured Video-level  Intelligence

We transform video into machine-readable frameworks that streamline operations, enhance discoverability and provides valuable scene-level contextual targeting signals.

Monetisation without Friction

Seamlessly activate enriched video metadata across MAMs, CMSs and ad servers to improve content visibility, curate premium contextual packages and unlock scalable revenue growth.

Reliable language and image-based insights

Structured Metadata that Powers Efficiency.

Automate video analysis at scale to create structured, machine-readable metadata that improves workflows, unlocks inventory value and increases discoverability. 

Drive operational efficiency with automated metadata descriptions and framework standardisation.
Improve CTV and app recommendation performance with structured, searchable video data.
Enable Gemini and ChatGPT discoverability through data structure for extraction and citation.
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Accurate content categorisation

Trusted Data Signals for Smarter Advertising.

Transform structured metadata into standardised, addressable contextual signals aligned to advertiser demand and industry frameworks.

Provide transparent, verifiable contextual signals for the buy-side.
Increase campaign performance with precise scene-level targeting.
Protect advertisers with configurable brand suitability controls.
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Access the support you need

Trusted Infrastructure. Faster Time to Value.

Deploy an API-led metadata pipeline that integrates seamlessly with MAMs, CMSs and ad servers, delivering operational gains without disruption.

Ensure compliance and privacy by design.
Reduce resistance with enterprise-grade reliability.
Rapid time to value with dedicated integration support.
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Our collective experience

With deep industry expertise in building and integrating data and technology solutions across the adtech supply chain, our team is dedicated to delivering exceptional results.

AI enabled contextual targeting

Attracts viewer attention, memorability, and increases brand interest.

4X
More than pub-declared metadata
3X
More than demo data
2X
Higher unaided brand recall
4X
Higher aided brand recall
42%
Of viewers were more interested in the brand and products

Poor brand suitability matters

Use a trusted and dependable solution to overcome resistance to challenging the status quo.

54%
Of viewers were less interested in the brand
31%
Of viewers like the brand less

*AVCA consumer research. Driving viewer attention and brand metrics in CTV advertising.

Contxt Media is a game-changer for our industry. Precise language-based contextual data and insights with seamless technology integration will elevate VOD and FAST advertising strategies to new heights.
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Ankush Raj
Head of Data & Technology (Worldwide Activation) at Wavemaker
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Where context meets clarity
Where context meets clarity